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New ebook
: 10 Best Practices to Optimize Your Product Org
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Ensure everyone across your org understands the what, when, and why of the product roadmap
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Arm customer-facing teams with the ability to channel the voice of your customer back to the product org
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"LaunchNotes has created the perfect tool for leveraging product momentum to grow your business”
Matt, VP of Marketing at Loom
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Product
We help you
Coordinate
Ensure everyone across your org understands the what, when, and why of the product roadmap.
Communicate
Turn every marketing moment into a revenue opportunity through seamless alignment with your GTM teams.
Connect
Arm customer-facing teams with the ability to channel the voice of your customer back to the product org.
Designed for
Product Management
Product Operations
Product Marketing
Customer Success
Use Cases
Changelog
Release Notes
Roadmaps
Feedback
Request a demo
Log in
Back
Resources
Featured
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Heading
Heading
Buying Resources
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Trust Center
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Connect
Community
Blog
Podcast
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Product Operations Glossary
Agile
Business Operations
Feedback Management
Product Management
Product Marketing
Product Operations
Product Strategy
Roadmapping
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100 Dollar Test Prioritization
100 Dollar Test is a prioritization method where stakeholders allocate a hypothetical $100 across features to determine their relative importance.
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Product Management
10Ps Marketing Matrix
The 10Ps extend the 4Ps (product, price, place, promotion) with people, process, physical evidence, packaging, positioning, performance.
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Product Strategy
2x2 Prioritization Matrix
A 2x2 prioritization matrix evaluates options based on impact and effort; high impact/low effort items are prioritized and low impact/high effort items avoided.
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Product Management
3 Pillars of Scrum
Scrum's 3 pillars are transparency (openness), inspection (evaluation), and adaptation (flexibility) to support iterative and incremental development.
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Agile
30/30/30 Rule in Product Management
The 30/30/30 rule suggests PMs spend equal time on product strategy, working with engineering, and engaging customers/stakeholders.
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Product Management
4 Core Values of sAFE
The 4 Core Values of SAFe (Scaled Agile Framework) are: Alignment, Built-in Quality, Transparency, and Program Execution, which guide decision-making and behavior.
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Agile
4 Disciplines of Execution (4DX)
4DX focuses teams on wildly important goals, acting on lead measures, tracking progress visibly, and holding regular accountability meetings.
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Product Strategy
4 Ds of Time Management
The 4 Ds of time management: Do important tasks now, Defer low priority items, Delegate when possible, Delete unnecessary tasks.
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Product Management
5 Ws and H
The 5 Ws and H (Who, What, When, Where, Why, How) are fundamental questions used to gather key information about an event or situation.
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Product Management
5ws 1h Framework
The 5Ws 1H framework asks Who, What, When, Where, Why, and How to gather essential information about an event, problem, or task.
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Product Management
A/B Test
A/B testing compares two versions of a webpage or app to determine which performs better based on user engagement, conversion rates, or other metrics.
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Product Operations
A/B Testing
A method of comparing two versions of a product feature to determine which performs better with actual users. Data-driven decision making.
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Product Management
A/B Testing Statistical Significance
Mathematical measure that determines if differences between two test variations are real or due to random chance.
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Product Management
AARRR Framework
The AARRR (Acquisition, Activation, Retention, Referral, Revenue) framework focuses on key metrics for a startup's growth and revenue generation.
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Business Operations
AI Customer Feedback
AI that analyzes customer feedback from various sources to identify trends, sentiment, and insights to inform product and service improvements.
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Feedback Management
AI Ethics Framework
Guidelines ensuring AI development/deployment aligns with ethical principles.
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Product Strategy
AI Feature Development
Process of creating and implementing AI-powered product capabilities.
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Product Management
AI Governance
Policies/procedures for managing AI systems' development, deployment, and monitoring.
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Business Operations
AI Implementation Strategy
Plan for incorporating AI capabilities into products/processes effectively.
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Product Strategy
AI Model Monitoring
Tracking AI model performance, accuracy, and potential drift over time.
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Product Operations
AI Product Manager
An AI Product Manager guides the development of AI-powered products, ensuring they meet user needs and align with business goals.
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Product Management
AI Product Requirements
Specifications for AI features including data needs, performance metrics, and constraints.
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Product Management
AI Product Strategy
Long-term vision and roadmap for AI-enabled product development.
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Product Strategy
AI Testing Framework
Structure for validating AI model performance, accuracy, and reliability.
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Roadmapping
API (Application Programming Interface)
An API (Application Programming Interface) allows different software applications to communicate and exchange data with each other.
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Product Management
API Design Strategy
Plan for creating consistent, scalable, and user-friendly APIs.
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Business Operations
API Management Platform
System for publishing, documenting, and monitoring APIs.
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Product Operations
API Management Strategy
Approach to governing API lifecycle, security, and operations.
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Product Operations
API Monetization Strategy
Plan for generating revenue from API products/services.
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Product Marketing
API Product Manager
An API Product Manager oversees the strategy, development, and success of API products, ensuring they meet user needs and drive business value.
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Product Management
API Product Strategy
Vision/roadmap for developing and evolving API products.
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Product Strategy
API Security
Measures protecting APIs from unauthorized access and attacks.
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Product Operations
API Security Strategy
Comprehensive plan for protecting APIs from threats/vulnerabilities.
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Product Operations
ARPU (Average Revenue Per User)
ARPU (Average Revenue Per User) measures the average revenue generated per customer or user over a specified period, typically a month or year.
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Business Operations
Abandonment Rate
Percentage of users who leave a process (checkout, form, etc.) before completing it. Key metric for user experience and conversion.
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Feedback Management
Acceptance Criteria
Acceptance criteria are predefined requirements that must be met for a user story or feature to be considered complete and acceptable by stakeholders.
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Product Management
Acceptance Test
An acceptance test verifies that a system meets predefined acceptance criteria and end-user requirements before the product is released or accepted.
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Product Operations
Acceptance Test-Driven Development (ATDD)
A collaborative approach where acceptance tests are defined prior to development to ensure customer requirements are met.
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Product Management
Acceptance Testing Strategy
Plan for validating software meets business requirements through user acceptance tests.
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Product Management
Access Control Matrix
Table showing which users/roles have what permissions for different system resources/functions.
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Product Operations
Accessibility Guidelines
Standards ensuring digital products are usable by people with disabilities.
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Roadmapping
Account Health Score
Metric measuring customer account vitality based on usage, engagement, and risk factors.
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Feedback Management
Account Management Strategy
Plan for maintaining/growing key customer relationships and maximizing their lifetime value.
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Product Strategy
Account Mapping Strategy
Process of identifying and mapping key stakeholders/relationships within target accounts.
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Business Operations
Account-Based Marketing (ABM)
Marketing strategy targeting specific high-value accounts vs broad audience segments.
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Product Marketing
Account-Based Product Marketing
Tailoring product messaging/positioning for specific target accounts or account segments.
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Product Strategy
Acquisition
Methods to identify, evaluate, and integrate new products or companies into existing business portfolios.
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Product Strategy
Action Item Tracking
System for monitoring/managing tasks, responsibilities and their completion status.
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Product Operations
Action Priority Matrix
An Action Priority Matrix categorizes tasks into Quick Wins, Major Projects, Fill Ins, and Thankless Tasks based on effort and impact to prioritize effectively.
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Product Management
Activation Energy
Minimum effort/steps required for users to achieve first value from product.
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Roadmapping
Active User Engagement Score
Metric measuring how deeply/frequently users interact with product features.
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Feedback Management
Active User Segments
Groups of users categorized by their engagement levels and usage patterns.
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Feedback Management
Adaptive Software Development (ASD)
Adaptive Software Development (ASD) is an agile methodology that emphasizes continuous learning, adaptation, and collaboration over rigid planning.
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Product Management
Advanced Analytics
Complex data analysis using statistical methods, predictive modeling, and machine learning.
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Roadmapping
Advanced Feature Flagging
Sophisticated system for controlling feature rollout/access across user segments.
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Product Management
Advanced Prototyping
Creating high-fidelity product mock-ups for testing complex interactions/features.
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Product Management
Advanced Roadmaps
Advanced roadmaps are visual representations of a product or project's long-term plan, including key initiatives, milestones, and dependencies.
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Roadmapping
Advanced Segmentation Strategy
Sophisticated approach to dividing users based on multiple behavioral/demographic factors.
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Feedback Management
Advocacy Program
Building and managing a community of loyal customers who actively promote your product and brand to their networks.
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Product Marketing
Affiliate Marketing Strategy
Plan for partnering with third parties to promote products for commission.
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Product Marketing
Affinity Diagram
An affinity diagram organizes data, ideas, or issues into related groups to uncover themes and patterns for better understanding and decision-making.
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Product Strategy
Affinity Grouping
Affinity grouping is a technique for sorting items or ideas into related categories based on their natural relationships to identify patterns and themes.
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Business Operations
Agile
Agile is an iterative approach to project management and software development that emphasizes flexibility, collaboration, and continuous improvement.
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Agile
Agile Advantage
Agile Advantage refers to the benefits of adopting an agile approach, such as increased flexibility, faster delivery, and better alignment with customer needs.
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Agile
Agile Best Practices
Agile best practices include frequent communication, iterative development, continuous testing, regular feedback, and a focus on delivering value to customers.
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Agile
Agile Business Analyst
An Agile Business Analyst collaborates with stakeholders to define requirements, user stories, and acceptance criteria, ensuring alignment with business goals.
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Agile
Agile Ceremonies
Agile ceremonies are regular events that facilitate communication and collaboration, such as sprint planning, daily stand-ups, reviews, and retrospectives.
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Agile
Agile Conversations
Agile conversations are open, collaborative discussions that promote transparency, feedback, and continuous improvement within agile teams and stakeholders.
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Agile
Agile Definition of Done (DoD)
The Agile Definition of Done (DoD) is a shared understanding of the criteria that must be met for a user story or feature to be considered complete and deliverable.
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Agile
Agile Design
Agile design is an iterative approach that incorporates user feedback and adapts the design incrementally to create solutions that meet evolving needs.
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Agile
Agile Developer
An agile developer is a team member who embraces agile principles, collaborates closely with others, and delivers software incrementally and iteratively.
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Agile
Agile Environment
An Agile environment is characterized by flexibility, collaboration, and iterative development, enabling teams to adapt quickly to change and deliver value.
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Agile
Agile Framework
An agile framework provides a structure of practices and processes that embodies agile principles to guide teams in iterative, collaborative project delivery.
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Agile
Agile Glossary
An agile glossary is a collection of terms and definitions commonly used in agile methodologies to ensure a shared understanding among practitioners.
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Agile
Agile IT
Agile IT applies agile principles to manage IT infrastructure and operations, enabling flexibility, collaboration, and rapid response to change.
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Agile
Agile Iron Triangle
The Agile Iron Triangle represents the balance between scope, time, and cost in agile projects, emphasizing flexibility in scope to meet deadlines and budgets.
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Agile
Agile Leadership
Agile leadership empowers teams, promotes adaptability, and focuses on delivering value in an agile environment through servant leadership.
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Agile
Agile Manifesto
The Agile Manifesto outlines 4 values and 12 principles emphasizing individuals, working software, collaboration, and responding to change.
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Agile
Agile Marketing
Agile marketing applies agile principles to create, test, and optimize marketing campaigns quickly based on data and customer feedback.
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Agile
Agile Marketing Team
An agile marketing team is cross-functional, collaborative, and adaptive, using sprints to deliver marketing campaigns and content.
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Agile
Agile Metrics
Agile metrics measure team performance, productivity, quality, and value delivery to track progress and identify areas for improvement.
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Agile
Agile Mindset
An agile mindset values flexibility, collaboration, customer-centricity, and continuous improvement over rigid plans and processes.
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Agile
Agile Portfolio Management
Agile portfolio management aligns strategy with execution by managing a mix of projects using agile principles to optimize value delivery.
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Agile
Agile Principles
Agile principles prioritize customer satisfaction, welcome change, deliver working software frequently, and promote sustainable development.
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Agile
Agile Product Development
Agile product development is an iterative approach that builds products incrementally, emphasizing flexibility, collaboration, and rapid response to change.
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Agile
Agile Product Management
Agile product management involves guiding product development using agile principles to deliver customer value incrementally and iteratively.
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Agile
Agile Product Owner
The Agile Product Owner is responsible for maximizing product value by prioritizing the backlog and ensuring the team delivers value.
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Agile
Agile Release Train (ART)
The Agile Release Train (ART) aligns multiple agile teams to a common mission and vision, providing a framework for delivering value at scale.
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Agile
Agile Retrospective
An agile retrospective is a meeting where the team reflects on their process to identify improvements and create a plan to implement them.
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Agile
Agile Roadmap
An agile roadmap is a high-level visual plan that maps out product goals and initiatives, allowing for flexibility as priorities change.
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Agile
Agile Roles
Agile roles include the Product Owner, Scrum Master, and Development Team, each with specific responsibilities to ensure team success.
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Agile
Agile Software Development
Agile software development delivers working software incrementally and iteratively through collaboration and adaptive planning.
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Agile
Agile Spike
An Agile spike is a time-boxed investigation or experiment to gather information, reduce uncertainty, or test a concept before full implementation.
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Agile
Agile Sprint
An agile sprint is a short, time-boxed iteration in which a team works to complete a set amount of work, delivering a potentially shippable product increment.
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Agile
Agile Team Structure
Organization of cross-functional teams optimized for agile development methods.
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Business Operations
Agile Themes
Agile themes group related user stories or features to provide a high-level view of product initiatives and aid in strategic planning.
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Agile
Agile Transformation
Agile transformation is the process of transitioning an organization's culture and processes to embrace agile values and principles.
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Agile
Agile Transformation Strategy
Plan for shifting organization from traditional to agile methodologies.
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Business Operations
Agile Values
Agile values include individuals and interactions, working software, customer collaboration, and responding to change over following a plan.
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Agile
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