LaunchNotes Blog

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Jake Brereton
September 27, 2023

Strategies to Increase Customer Engagement

Engage your customers and build lasting relationships with these proven strategies. Discover how to create compelling content, personalize interactions, and drive loyalty.
Product Marketing
5
min read
Jake Brereton
September 26, 2023

Strategies to Increase Customer Lifetime Value

Maximize the long-term value of your customers with effective strategies. Learn how to increase retention, drive repeat purchases, and boost customer lifetime value.
Business Operations
5
min read
Jake Brereton
September 25, 2023

5 Proven Strategies to Increase Customer Loyalty

Boost customer loyalty with these 5 proven strategies. Learn how to create exceptional experiences, personalize interactions, and reward your most valuable customers.
Business Operations
6
min read
Jake Brereton
September 22, 2023

7 Proven Strategies to Increase User Adoption

Boost user adoption with these 7 proven strategies. Discover effective techniques to engage users, drive product usage, and maximize the success of your software solution.
Business Operations
6
min read
Jake Brereton
September 21, 2023

The Difference Between IT Strategy vs IT Plan

Understand the key differences between an IT strategy and an IT plan. Learn how to develop and align both for optimal technology management and business success.
Business Operations
8
min read
Jake Brereton
September 20, 2023

Product Manager vs Product Marketing Manager: Understanding the Key Differences

What’s the difference between a product manager and a product marketing manager? Learn how their strategic roles collaborate while owning distinct responsibilities to conceive and commercialize offerings.
Product Management
7
min read
Jake Brereton
September 19, 2023

Activity vs Achievement in Product Management: Striking the Balance for Success

Achieving success in product management requires balancing activity with genuine progress and results. Learn how to optimize for achievement over activity through strategic delegation and high leverage activities.
Product Strategy
7
min read
Jake Brereton
September 18, 2023

Comparing the Roles: VP of Product vs VP of Marketing

What’s the difference between a VP of Product and a VP of Marketing? Compare and contrast their leadership roles, areas of responsibility and how they work together to conceive and commercialize innovative products.
Product Management
7
min read
Jake Brereton
September 15, 2023

Product Roadmap vs Gantt Chart: A Comprehensive Comparison

Understanding key differences between a product roadmap and Gantt chart enables product managers to choose the right planning approach. Compare purpose, benefits, drawbacks, and usage recommendations.
Roadmapping
7
min read
Jake Brereton
September 14, 2023

The Ultimate Guide to Becoming a Lead Customer Success Manager

Advance your career with this ultimate guide to becoming a Lead Customer Success Manager. Learn essential skills, strategies, and best practices for leading CS teams.
Business Operations
6
min read
Jake Brereton
September 13, 2023

Product Manager vs Product Owner vs Project Manager: Understanding the Key Differences

What’s the difference between a product manager, product owner and project manager? Compare roles across product, agile and project management to understand responsibilities and how they work together.
Product Management
7
min read
Jake Brereton
September 12, 2023

Lean vs Agile: A Comprehensive Comparison

Explore the key differences between Lean and Agile methodologies. Understand their principles, practices, and when to apply each for optimal project management success.
Agile
7
min read
Jake Brereton
September 11, 2023

Marketing Plan vs Launch Plan: Understanding the Key Differences

What’s the difference between a marketing plan and launch plan? While interconnected, understand their distinct yet complementary purposes, elements in each and how marketers leverage both when bringing offerings to market.
Product Marketing
7
min read
Jake Brereton
September 8, 2023

Minimum Viable Product vs Minimum Loveable Product: A Comprehensive Comparison

Choosing whether to build a minimum viable product or minimum lovable product depends on your strategy. Compare to understand which lean approach to product development is right for you.
Product Management
7
min read
Jake Brereton
September 7, 2023

Product Roadmap vs Project Roadmap: Key Differences and How to Choose the Right Approach

What’s the difference between a product roadmap and a project roadmap? Understand their purpose, timeframe, and elements. Learn how product and project managers use both to plan, communicate and track solution delivery.
Roadmapping
7
min read
Jake Brereton
September 6, 2023

Mapping the Customer Experience: A Comprehensive Guide

Learn how to create a comprehensive customer experience map. This guide covers key steps, best practices, and tools to visualize and optimize the customer journey.
Business Operations
8
min read
Jake Brereton
September 5, 2023

A Comprehensive Product Business Plan Template for Success

Crafting a strong product business plan is key to securing investments and aligning teams. This comprehensive template covers market landscape, user needs, product solution, financial model, go-to-market, and operations.
Business Operations
7
min read
Jake Brereton
September 4, 2023

The Ultimate Guide to Agile Content Development

Learn a proven agile framework to create high quality, engaging content at scale. Comprehensive guide covering ideation, planning, distributed teams, effective workflows, governance and insights to optimize content operations.
Agile
7
min read
Jake Brereton
September 1, 2023

Qualitative vs Quantitative Metrics: A Comprehensive Comparison

What’s the difference between qualitative and quantitative product metrics? Understand the purpose and examples of each and how balancing both types of data offers valuable insights into customer needs.
Product Management
7
min read
Jake Brereton
August 31, 2023

Marketing vs Advertising: Understanding the Key Differences

Understand the key differences between marketing and advertising. Learn how these distinct strategies work together to effectively promote your brand and drive sales.
Product Marketing
8
min read
Jake Brereton
August 30, 2023

Product Manager vs Engineering Manager: Understanding the Key Differences

What’s the difference between a product manager and an engineering manager? While collaborating closely, understand their distinct strategic and technical leadership responsibilities in building technology solutions.
Product Management
7
min read
Jake Brereton
August 29, 2023

Positioning vs Messaging: Understanding the Key Differences

What’s the difference between positioning and messaging when bringing products to market? Learn how these distinct yet interconnected concepts influence and support each other for product adoption.
Product Strategy
7
min read
Jake Brereton
August 28, 2023

Chief Product Officer vs Chief Technology Officer: A Comparative Analysis

How do Chief Product Officers and Chief Technology Officers differ in their leadership roles? Compare their areas of ownership, strategic responsibilities, and how they collaborate to conceive and build impactful new products.
Product Management
7
min read
Jake Brereton
August 25, 2023

How to Improve Customer Focus: A Comprehensive Guide

Discover proven strategies to enhance customer focus in your organization. Learn best practices for understanding, prioritizing, and exceeding customer needs and expectations.
Product Strategy
7
min read
Jake Brereton
August 24, 2023

Key Metrics to Measure Success

Identify the most crucial metrics to track for measuring success in your business. Learn which KPIs provide actionable insights to drive growth and achieve goals.
Business Operations
7
min read